Indian Activewear Brand Strch Launches Graphene Nylon T-shirts At Tata Mumbai Marathon
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Mumbai, January 23, 2025 – STRCH, India's pioneering activewear brand under the Gulabdas Group, made a significant splash at the Tata Mumbai Marathon Expo 2025 (January 16-18, Mumbai University, Kalina). The highlight was the launch of GRAFE STRCH, a new sub-brand featuring highly anticipated Graphene Nylon T-shirts. Unveiled on the expo's final day, these shirts, crafted with Nobel Prize-winning graphene fiber, set a new standard in fitness apparel thanks to their exceptional strength and durability. Designed specifically for Indian body types, the GRAFE STRCH T-shirts seamlessly blend performance, style, and cutting-edge innovation to meet the demands of today's fitness enthusiasts.
STRCH's three-day presence at the expo drew over five thousand fitness enthusiasts and athletes, with more than seven thousand visitors participating in challenges and exploring STRCH's cutting-edge apparel alongside major global brands like ASICS and Reebok. Reflecting on the brand's success, Prithvi Bhagat, Founder of STRCH, commented, "The Tata Mumbai Marathon Expo was the perfect platform to showcase our commitment to innovation and quality. Launching our GRAFE STRCH T-shirts at such a prestigious event was a milestone for STRCH, and the overwhelming response to our entire range of activewear has been truly gratifying. This expo reinforced our belief that STRCH can compete with global giants while staying true to its Indian roots.”
Beyond the groundbreaking Graphene Nylon T-shirts, STRCH also highlighted its comprehensive collection of high-performance activewear. This line, meticulously crafted with STRCH Engineered Nylon and Spandex, impressed visitors with its premium quality and odor-free comfort.
STRCH, India's softest activewear brand, is poised to revolutionize how you experience fashion, fitness, and comfort. As the nation's first homegrown brand to incorporate graphene into its t-shirts, STRCH is redefining activewear in India through a commitment to innovation, comfort, and style. Proudly claiming the title of India's first and softest activewear brand, STRCH's mission is to empower individuals with high-performance sportswear that seamlessly blends functionality and fashion, making every movement feel effortless. Leveraging a legacy of excellence, STRCH delivers premium-quality activewear crafted with precision and care. The brand's products, including those made with its signature Nylon Spandex fabric, exemplify the belief that activewear should not only perform but also inspire.
02:50 PM, Jan 27
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